About
Tactical Thinking is a place where we, the Tactic Group consulting team, publish news and advice on web marketing, site management and brand development.
As a company, Tactic Group provide web services tailored to the winter tourism industry. As a blog, Tactical Thinking also maintains a strong emphasis towards winter tourism, but discusses many different web-related topics along the way.
Just to briefly outline why you should be bookmarking this site or grabbing our RSS feed, here’s a quick list of what you can learn from Tactical Thinking:
- Understand your target audience
- Build a compelling web site that provides a great user experience
- Get more traffic to your site
- Communicate your message to web users in different cultures
- Use the web for research
- Get more sales
- Monitor your web site to keep it performing at its best
Who is Tactical Thinking aimed at?
This blog is really aimed at anyone involved in managing a web site or marketing a winter tourism business. Whether you are a business owner, content author, marketer or sales manager we hope there will be something in here for you. However, you may be none of these and still find what we have to say rather interesting – we’ve got a lot to write about!
Who are we?
We are a small team of international freelancers that work together to form Tactic Group. The three founders of Tactic Group are the primary authors for Tactical Thinking. Here’s some brief introductions to who we are:
Keith Stubbs
Doug Somerville
James Morrison
If you’re interested in the services we at Tactic Group provide, be sure to check out our What we do page.